IBM: Admirable examples of company culture!

Succinct and meaningful way!

The growing attention on company culture in the startup world is due in part to our industry’s difficulty in articulating the concept. What is company culture anyway? We know admirable examples of company culture when we see them. But defining the idea isn’t as obvious.

Company culture shapes the workday experience of each employee. It emerges from the company’s mission, mood, values, expectations, goals, hiring choice and even floorplans — all those factors, great and small, that shape the company’s overall direction. Company culture can determine if someone “likes” their job or values their company, and it certainly permeates every Glassdoor review. Even if we had a clear definition of company culture, there is no recipe book to follow for producing the kind of company culture you want.

So, because company culture is a concept that is easier to experience than to describe, we decided to turn to those who have already said it best. In the 50 company culture quotes that follow, you’re bound to find inspiration. They each capture something profound in a succinct and meaningful way.

But first, a quick note about these company culture quotes: We’ve aimed to track down the original publication behind each quote — a book, an article, a blog post, a TED talk. We encourage you to bookmark this list so you can dig into these entrepreneurial thought leaders later.

Corporate culture is the only sustainable competitive advantage that is completely within the control of the entrepreneur. Develop a strong corporate culture first and foremost. An organization's ability to learn, and translate that learning into action rapidly, is the ultimate competitive advantage.

Until I came to IBM, I probably would have told you that culture was just one among several important elements in any organization's makeup and success — along with vision, strategy, marketing, financials, and the like... I came to see, in my time at IBM, that culture isn't just one aspect of the game, it is the game. In the end, an organization is nothing more than the collective capacity of its people to create value!

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